Translated from the Thai original · Read the original in Thai
Why the 2024 Alphard sits at the top of the luxury MPV list: the spindle grille, the Ottoman captain seats, two drivetrains, and who each version is for.
Ask anyone to name a VIP van and the answer is the Toyota Alphard, the luxury MPV that has held the loyalty of executives and leading celebrities for years. In 2024 Toyota raised the Alphard’s luxury and performance again with the New Alphard 2024, a genuine step change for the VIP van.
The Alphard is more than transport. It is a symbol of success and refined taste, with a sharp, modern exterior and an interior built around maximum comfort, which makes the New Alphard 2024 a first choice for anyone who wants elegance on every journey.
Whether you are a senior executive who needs a mobile office, or a well-known face who wants privacy and a well-kept image, the New Alphard 2024 answers the brief. This article looks at why it has won over executives and celebrities, and at the features that separate it from its rivals.
An exterior that turns heads
The New Alphard 2024 arrives with a major redesign that impresses at first sight. At the front, the large signature spindle grille, finished in finely detailed chrome, gives a sense of luxury and power. The LED headlamps with Adaptive High Beam not only give excellent visibility but sharpen the overall design.
Along the side, flowing lines cut drag and improve efficiency, and the new 18-inch alloy wheels add a sporting note to the luxury van. At the rear, modern three-dimensional LED tail lamps stand out, with a rear spoiler that adds stability at speed.
A cabin full of luxury
Step inside and the premium atmosphere is immediate. Materials are chosen with care: soft genuine leather on the seats, wood veneer across the console, polished metal in the details.
The highlight is the second-row Ottoman captain seats, which recline almost 180 degrees and come with massage and heating, so VIP passengers can relax completely even on a long journey.
Entertainment is not far behind: a large LCD screen for rear passengers, a 17-speaker JBL audio system and built-in Wi-Fi keep the journey comfortable and far from dull.
The New Alphard 2024 also has multi-zone climate control and a Nanoe-X air purifier that removes germs and unwanted odours, for a clean and safe environment for every passenger.
Power for every kind of use
The New Alphard 2024 offers a choice of drivetrains to suit every kind of user:
- A 3.5-litre V6 petrol engine with 299 hp and 361 Nm, for those who want full performance, responsive in town and on the expressway.
- A hybrid system pairing a 2.5-litre petrol engine with an electric motor for a combined 250 hp, with fuel economy of up to 20 km per litre, kinder to the environment and lower in CO2.
- Transmissions: an eight-speed automatic on the petrol model and an E-CVT on the hybrid, both smooth-shifting for comfortable driving.
- Drive: front-wheel drive or all-wheel drive, with the all-wheel-drive system adding stability on slippery roads.
- Energy-saving technology: automatic start/stop, regenerative braking on the hybrid, and an ECO drive mode for maximum economy.
The New Alphard 2024 also carries the latest driving-control technology, including Vehicle Stability Control and Traction Control, for a confident, safe drive on any road.
Whichever version you choose, the Alphard delivers a smooth, quiet drive with power to spare, in the city and on long trips.
Who is the New Alphard 2024 for?
The newest Alphard was designed for a wide range of customers who share one thing: they are looking for a premium travelling experience.
- Senior executives who need comfort and privacy on the way to meetings and clients, with a spacious cabin that works as a mobile office or meeting room.
- Celebrities and public figures who want a van with a high degree of privacy, with dark glass and electric sunshades, and a luxurious image that supports their own.
- Families who love to travel, with room for seven and a full entertainment system for long journeys.
- Business people who host VIP guests, where the Ottoman seats impress important visitors and the luxurious cabin suits a negotiation.
- Lovers of advanced technology, with semi-autonomous driving, advanced safety systems and conveniences controlled through a large touchscreen.
- People who care about health and the environment, with Nanoe-X air filtration for a clean, safe cabin and a hybrid drivetrain that cuts emissions.
The New Alphard 2024 is not just a vehicle. It is an investment in quality of life and image, for anyone who wants a superior travelling experience in every respect.
Experience the New Alphard 2024 at B Autohaus
For anyone who wants to own the newest 2024 Alphard, B Autohaus is a destination you should not miss. As a dealer for leading marques from around the world, B Autohaus offers a superior premium car-buying experience, with the largest stock in Thailand, more than 200 cars, so you get the Alphard in the grade and colour you want without a long wait, and a professional team ready to advise and answer every question.
If you are looking for a VIP luxury van that answers on performance, comfort and image, the New Alphard 2024 at B Autohaus is your final answer. Visit the showroom today for the real experience of Alphard ownership, with service you will not forget.